With over 25 years of experience, Leeza’s campaigns have garnered over 150 awards from top public relations organizations nationwide. Additionally, THO serves as the Los Angeles area partner of the Public Relations Global Network, granting clients access to over 50 global markets. The agency was also named to one of the top 200 firms in the country by Forbes magazine in 2021, and she has been named by Globest.com as a Woman of Influence and a Woman to Watch, among other designations.
This post is courtesy of Annelise Krafft at HMA Public Relations, one of our Public Relations Global Network partners. As the world continues to social distance in an attempt to flatten the COVID-19 curve, networking and professional relationships can feel impossible to maintain. Although our new normal doesn’t encourage face-to-face interactions, there are still ways… Continue reading How to Network While Social Distancing
This post is courtesy of Jessica Muzik at Bianchi Public Relations, one of our Public Relations Global Network partners. With COVID-19 “stay at home, stay safe, save lives” orders now firmly in place nearly everywhere, those that are working from home are finding themselves using one of a variety of video meeting services such as… Continue reading 10 Tips for Video Conference Meetings from Home
For a market with a seemingly adverse attitude towards density, even in the midst of a severe housing shortage, small-lot development can be a solution for buyers and investors. Looking around the Los Angeles metro area, it is apparent that more and more submarkets are embracing this style of redevelopment opportunities as raw land, when… Continue reading 3 Reasons Why Thinking Small in the Big City Could be a Good Investment
One of the most talked about bills in California is Senate Bill 50 (SB 50) (CA SB50). Central to some much needed housing policy reform, SB 50 is Sen. Scott Wiener’s (D-San Francisco) upzoning response to California’s housing crisis. SB 50 would override local restrictions on density and allow four-to-five-story multifamily developments to be built near “high quality” transit… Continue reading CA SB50 Dies in the Senate – Again
It has been difficult to ignore the mention of a U.S.-China trade war in the last year and its impacts on real estate. One of the most jarring statements by the U.S. was in decision to increase on tariffs on $200 billion worth of Chinese imports in mid-2019. The products affected, which are in List 3 within Section… Continue reading What the Tariff and Trade War Means for Real Estate
Healthcare providers have an opportunity today that no other provider, hospital or clinic has had in the past. Today, healthcare providers have the ability to connect with your local communities, communicate about issues impacting those around them and share knowledge in a major way. When we think of social media management or public relations and… Continue reading How Healthcare Providers Can Communicate With The Community
According to Mental Health First Aid, almost half of adults in the United States will develop a mental illness in their lifetime. It is a condition that affects a person’s thinking, feeling, mood or behavior. Biological, psychological, and environmental factors influence whether or not mental health concerns will develop. Up until recently, mental health was not a topic of… Continue reading How to Portray Mental Illness as a Public Relations Professional
For the past couple of weeks, The Hoyt Organization has been working from home in order to curb the spread of COVID-19. While it was an adjustment at first, the THO team has discovered ways to be effective and achieve success for its clients. Keep reading to learn THO’s six tips for working remotely during… Continue reading Six Tips for Working from Home During COVID-19
Many of us have found ourselves thrown from our offices and daily commutes to managing working life in tandem with Shelter In Place laws. As once bustling offices move to remote work, it can be difficult to bridge the transition smoothly, keep communication up and ensure productivity does not drop. Here are a few tips… Continue reading Five Tips for Leading a Remote Team
Scott Detrow, Political Correspondent for National Public Radio (NPR) was among many reporters this week who reported that a colleague in the White House Press Corps had tested positive for COVID-19, the result of which would be an effort to reduce the number of onsite reporters at daily White House Press briefings. The results were palpable in… Continue reading COVID-19 Requires PR Professionals to Find a New Way to Work with Reporters
Recently I saw an article in a tabloid paper saying people spend 25 years of their life sleeping and 19 years at work. This means the second biggest identifiable span in our lives is spent either working, being at work or thinking about work. A daunting thought. If work consumes so much of our lives,… Continue reading Communication at the workplace: a global future challenge
Even though I’ve worked in this field for more than 30 years, family members and friends still ask me, “What IS public relations?” And with good reason. It’s not an easy industry to define. Webster’s says: “public relations is the business of inducing the public to have understanding for and goodwill toward a person, firm,… Continue reading What is Public Relations?
There are supposedly as many trends to watch as experts you ask. There are about 1,000 PR professionals working at member agencies in PRGN. For your convenience, here we present only the five most important trends that will shape the year 2020. 1. Placing results of PR activities into a purchasing funnel PR experts will… Continue reading Five PR trends that will shape 2020
As a PR firm, we counsel clients on social media best practices, helping them to take a fresh look at what they’re doing, why they’re doing it, and how it’s performing. Based on our many client interactions on the topic, here are three common social media mistakes companies make, and tips for avoiding them. Having… Continue reading Three Common Social Media Mistakes – and How to Avoid Them
Despite the fact that mental health disorders are rising in prevalence around the world and will cost the global economy 16 trillion by 2030, mental and behavioral health services are frequently stigmatized. In stark contrast, Millennials ranked mental health issues as their number one concern in this year’s annual health report by Blue Cross Blue… Continue reading How PR can shape the mental health conversation
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