With over 25 years of experience, Leeza’s campaigns have garnered over 150 awards from top public relations organizations nationwide. Additionally, THO serves as the Los Angeles area partner of the Public Relations Global Network, granting clients access to over 50 global markets. The agency was also named to one of the top 200 firms in the country by Forbes magazine in 2021, and she has been named by Globest.com as a Woman of Influence and a Woman to Watch, among other designations.
The 55th Annual Prism Award were held recently to honor the best in public relations for public relations companies based in the Los Angeles area. Hosted by the Public Relations Society of America’s Los Angeles chapter, hundreds of entries are submitted by agencies throughout the City. The Hoyt Organization was proud to be among the… Continue reading The Hoyt Organization Wins Three 2019 Prism Awards
As many of us have learned, social media is not as organic or effortless as it may first appear. There is a TON of planning that goes into all brands, companies, and of course influencers on social media. These days, Instagram is king, so that’s where most of the focus is centered. After experimenting with… Continue reading The Next “It” Tool: Planoly
Our Media Moment is Carina Wolff, a freelance writer. In charge of reporting women’s health, Fitness, healthy lifestyle and more, Carina is on a mission to report the best ways to take care of yourself, both inside and out. Tho recently had the chance to speak with Carina about her thoughts on writing and how… Continue reading MEDIA MOMENT: Carina Wolff
Everyone is born creative. As we grow older and use a little less of our imaginations, we stop nurturing our creativity. Finding the perfect outlet, especially in a job you enjoy, helps to foster inspiration. This is why embracing our imaginations causes passion to permeate any project undertaken, often resulting in exceeding expectations – and… Continue reading The Importance of Creativity in the Workplace
Today, PR firms fill a number of roles and functions, including media relations, corporate and marketing communications, brand awareness, creative solutions, and many more. Depending on your business, your relationship with your PR firm and the role of PR within your organization can vary considerably. Regardless if a business is either trying to outsource the… Continue reading What Makes a PR Firm The Best For You?
Working in an office, by its nature, calls for a large part of your day to be spent sitting at a desk, staring at a computer screen; plants may be able to change this. While the occasional trip to the printer, a coffee run or a bathroom break, may help, it does not alter the… Continue reading Five Ways Plants Benefit the Office
Here at Hoyt’s pet-friendly office, employees are encouraged to bring their furry friends to work. From Chief Napping officer Milo, Chief Barking Officer Stella Bean Barret, and chief treats Officer Buddy, our puppies are here to help us get the job done. Working in a dog friendly environment has its perks. Here are three benefits… Continue reading Pet-friendly office: Straying from Office Norms can Increase Creativity
In today’s world, there’s no escaping social media – especially when it comes to crisis communications. I can say this with authority since 99.9 percent of the crises we’ve managed in the past few years have involved one platform or another. Facebook, Twitter, Instagram, YouTube, Snapchat, Yik Yak (yes, even Yik Yak, for those of… Continue reading Five key learnings from social media crisis
In this day and age, there are a plethora of company dress codes. Each workplace has its own vibe and standards. Some of these dress codes are ingrained in the type of work – for example, financial firms must wear business formal suits, whereas tech companies tend to do the whole T-shirt and jeans with… Continue reading The Dress Codes: Why Athleisure Fridays are Better Than Casual Fridays
Most communications officers know what public relations mean, but rarely do they fully understand everything that should be covered when planning a company’s PR activities for an entire year to come. It’s not only the media, stakeholders or even social media influencers that need to be watched. It’s also about deciding how the company should… Continue reading “A Public Relations plan? What you should remember when creating a PR plan for your company
When working with the media, it is essential to ensure the story is as accurate as possible. While the media usually strives to report the truth, in some cases, fiction is more interesting than fact. Wayne Corbett, Public Affairs Officer for the Air Force, recounted a perfect example of this from 1973. Sometimes even when… Continue reading What To Do When The Media Gets It Wrong
Communicating to a larger audience requires strong organization and time management whether you’re doing media outreach, trying to manage social media, or boost attendance for an event. Part of being a successful communicator is being aware of, and knowing how to correctly use, the tools that are available to reach a large audience. Whether you are new to media management or unsure of the available tools, we have complied a list of our top Five programs to fill out your tool belt.
Communicating to a larger audience requires strong organization and time management whether you’re doing media outreach, trying to manage social media, or boost attendance for an event. Part of being a successful communicator is being aware of, and knowing how to correctly use, the tools that are available to reach a large audience. Whether you are new to media management or unsure of the available tools, we have complied a list of our top Five programs to fill out your tool belt.
Our Media Moment is Jessie Dowd, editor in chief of design:retail, a leading print and digital magazine for retail designers. Tasked with providing timely and on-trend content as well as expert insights from around the world, Jessie has a front row seat for what is up-and-coming in the world of this multi-trillion-dollar industry. THO recently… Continue reading Media Moment: Jessie Dowd
Health and wellness is key for employees to be happy and productive. Sitting at a desk all day can be draining and is not usually conducive to a healthy lifestyle. Our team tested out some of these small changes and we were able to improve the overall health and wellness in our office. We encourage… Continue reading Ten Ways to Promote Workplace Health and Wellness
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