With over 25 years of experience, Leeza’s campaigns have garnered over 150 awards from top public relations organizations nationwide. Additionally, THO serves as the Los Angeles area partner of the Public Relations Global Network, granting clients access to over 50 global markets. The agency was also named to one of the top 200 firms in the country by Forbes magazine in 2021, and she has been named by Globest.com as a Woman of Influence and a Woman to Watch, among other designations.
Challenge: As a private university with a public mission, CDU was about to announce the availability of a new four-year medical degree, as well as on campus housing for students. Raising awareness of this opportunity – as well as the institution’s mission beyond its own community – was critical. The university also wanted to set… Continue reading Positioning a Historically Black Graduate University for Future Growth
The Challenge The first-of-its-kind financing app was available for download on from the Apple App Store and from Google Play, in addition to a mobile-responsive web-app at www.autogravity.com. The app guided car shoppers through an intuitive process that takes most people less than 10 minutes. After launching the app on their device, the consumer can select… Continue reading Launching a New Car Financing App
Challenge: As the owner/operator of more than 21 million SF of office properties located in 26 cities throughout the country, COVID had impacted the leading private equity commercial real estate firm. In addition, the original founder of the firm, who had been a powerhouse in the industry, passed away and the new leadership – the… Continue reading Setting the stage for a New Generation of Leadership for a Private Equity Firm
The Los Angeles chapter of ACE Mentorship Program of America turned to THO to help expand the visibility of the program. Challenge: As the second largest affiliate of the national nonprofit organization, the focus of ACE is to mentor high school students, thus inspiring them to pursue careers in architecture, construction and engineering. The program… Continue reading Building the Pipeline for New Talent in the ACE Industry
Supporting Bringing Hope to the Family USA Led by THO’s founder, Leeza Hoyt, who serves on the board, THO provides comprehensive pro bono social media support to help amplify the organization’s mission and reach a wider audience. The collaboration between THO and Bringing Hope to the Family USA demonstrates the power of working together for… Continue reading Building An Online Social Media Presence to Drive Donations
GA4 has many exciting features and opportunities to help you quantify PR for your business. However, this does not make the highly evolving digital PR and data analytics landscape less daunting. That’s why we’ve put together this beginner’s guide to GA4 reports for Public Relations. What Is GA4? Google Analytics 4 is the latest version… Continue reading Beginners Guide To GA4 Reports For Public Relations
Some of these skills come naturally to leaders and PR professionals, while others are learned through formal training and years of experience. We outline the essential skills necessary to be an great leader. 5 Skills Great Leaders And PR Pros Need To Possess Here are five skills that make great leaders and PR professionals. Good… Continue reading Essential Skills For Great Leaders And PR Professionals
Online reviews provide great content for any PR digital strategy by giving people a platform to voice their opinions and help shape public sentiment around your brand. Read on to learn how to use reviews to improve your earned media efforts. What Is Earned Media? Earned media is any form of media coverage that you… Continue reading How To Use Online Reviews To Improve Your Earned Media Efforts
What Is An SEO Competitor Analysis? An SEO competitor analysis identifies the keywords and content strategies that your competitors are using to get ahead in rankings. This involves researching their website, content, social media presence, backlinks, keyword strategy, and any other factors that may be affecting their rankings. Analyzing these factors can give you insights… Continue reading Why Should You Care About Performing An SEO Competitor Analysis?
At its core, storytelling in public relations is an art form that requires honing the craft of telling appropriate and effective stories to different types of audiences. To become a master at this art, you need to understand who your audience is and what story will resonate most with them. Why Storytelling Is Key In… Continue reading The Art of Storytelling in Public Relations
The goal? Raising awareness of genomics and its value in proactive health management, with a specific target audience of human resources executives. The Program THO developed a holistic 360 program for Genomic Life, incorporating various communications strategies aimed towards highlighting the importance of genetic testing and establishing Genomic Life as a credible and innovative presence… Continue reading Healthcare Innovator Game Changing Science
THO supported Auction.com with strategic communications counsel and an intense media relations effort throughout the six-year relationship, resulting in major media in and around the country. One significant change that the agency helped them navigate was the investment from Google Capital, which was a major $50 million investment. The Challenge While the investor certainly garnered… Continue reading Ebay of Real Estate Technology Startup
Our program centered on the development and execution of a strategic media relations program that would maximize the business’s exposure leading up to the launch, and brand layer the platform with several of the company’s well-known founders, who were already well known in the real estate space. The Challenge Key to the launch was positioning… Continue reading Real Estate Disruptor and Technology Startup
The Pros Of Remote Work & Hybrid Work Remote work is when your employees work from a location other than the traditional office, such as their home, a coworking space, or a coffee shop. On the other hand, hybrid work combines remote and on-site work. Employees choose where and when to work depending on preferences,… Continue reading Remote Work And Hybrid Work Models Pros And Cons
Using Strategy to our Advantage The building was planned as a 23-story tower with a one-acre amenity deck and retail planned for the ground floor. Strategically, THO designed a two-phased outreach campaign that centered on private walk-throughs with key media sources to provide sneak peeks of the complex. Designed as one-on-one opportunities with the development… Continue reading Announcing a $300-Million Tower in Koreatown
Everyone has questions when they are launching a new campaign. Finding the right agency is the first step to making the process successful. Here are some of the frequently asked questions that will help you find the right match.
We manage a wide range of projects—from one-off campaigns, such as product launches or crisis communications, to comprehensive, long-term partnerships that help build your brand. For more details on our services, please visit our Services page.
While we successfully deliver both, our strength lies in forging long-term, strategic relationships. This approach allows us to develop deep insights into your business, ensuring sustained brand growth. Learn more about our strategic approach on our Public Relations and Media Relations page.
To achieve impactful results, our campaigns generally start in the $10K per month range and scale up from there depending on the various components that are selected for the campaign. This budget enables us to allocate the necessary resources for a comprehensive, strategic approach. If your budget is different, we encourage you to reach out so we can explore the best options for your needs.
We understand that every business is unique. If your current budget falls below our typical range, we’re happy to discuss creative, phased solutions or smaller-scale projects that can help you achieve your goals while paving the way for future growth.
We work best with organizations that are committed to building a strong, lasting brand presence through proactive PR strategies. If you’re looking for strategic, long-term growth and are ready to invest in a comprehensive approach, we’re likely a great match. You might also find our Case Studies useful to see how we’ve helped similar clients.
Once you provide your details—such as your PR needs, budget range, and any specific questions—we review your inquiry and reach out to schedule a consultation. This conversation helps us determine the best way to support your objectives, whether it’s a single campaign or an ongoing partnership. In the meantime, feel free to explore our Blog for insights on industry trends and best practices.
A strategic public relations & integrated communications agency, THO as been offering strategic insight to clients across the nation for more than 25 years.
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