With so many people glued to their screens engaging on social media daily, it was only a matter of time before influencer marketing became one of the top-performing marketing trends in travel and tourism. As popular social media users, travel influencers offer travel and tourism brands exposure to an already established audience. These influencer campaigns… Continue reading Inspiring Travel Industry Influencer Campaigns
Communication has changed tremendously in the last decade and it will continue to grow in the future. In 2021, over 4 billion people used social media and this number is projected to rise to 6 billion by 2027. Social media has become an integral part of daily life for both people and businesses. The hospitality… Continue reading Rich Media And Social Media Are Essential For Hospitality Industry Marketing
Long gone are the days when a company could simply open its doors on a busy street and expect tons of sales. For a business to be successful in 2022, one truly has to connect with your customers on a deeper level in order for them to choose and support your brand. But how exactly… Continue reading Why You Should Care About What Customers Feel
Need a more strategic approach to growing your healthcare brand? By investing in an experienced and reputable PR firm, you can really zero in on your customers’ wants and needs. By communicating in a clear, relatable way, your brand can build patient trust and increase customer satisfaction. In this article, we are focusing on different… Continue reading Building Your Healthcare Brand With Public Relations Strategies
Data analytics tools have become an increasingly important instrument in a brand’s arsenal. With such a wealth of data online, it would be a waste to not leverage it fully. Effective analysis can give brands the edge they need to reach their target audience. So, let’s talk about some techniques companies can use to increase… Continue reading Using Data and Analytics To Increase Brand Awareness
Why do construction companies need public relations? With so many construction companies out there, you have to find a way to make your company stand out. You want your company to be the first thing that comes to people’s minds when they hear the word “construction.” That’s why it’s important to use public relations strategies… Continue reading Why Construction Companies Need Public Relations
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