media relations Archives - Page 6 of 6

How to Portray Mental Illness as a Public Relations Professional

According to Mental Health First Aid, almost half of adults in the United States will develop a mental illness in their lifetime. It is a condition that affects a person’s thinking, feeling, mood or behavior. Biological, psychological, and environmental factors influence whether or not mental health concerns will develop. Up until recently, mental health was not a topic of… Continue reading How to Portray Mental Illness as a Public Relations Professional

Six Tips for Working from Home During COVID-19

For the past couple of weeks, The Hoyt Organization has been working from home in order to curb the spread of COVID-19. While it was an adjustment at first, the THO team has discovered ways to be effective and achieve success for its clients. Keep reading to learn THO’s six tips for working remotely during… Continue reading Six Tips for Working from Home During COVID-19

Five Tips for Leading a Remote Team

Many of us have found ourselves thrown from our offices and daily commutes to managing working life in tandem with Shelter In Place laws. As once bustling offices move to remote work, it can be difficult to bridge the transition smoothly, keep communication up and ensure productivity does not drop. Here are a few tips… Continue reading Five Tips for Leading a Remote Team

COVID-19 Requires PR Professionals to Find a New Way to Work with Reporters

Scott Detrow, Political Correspondent for National Public Radio (NPR) was among many reporters this week who reported that a colleague in the White House Press Corps had tested positive for COVID-19, the result of which would be an effort to reduce the number of onsite reporters at daily White House Press briefings. The results were palpable in… Continue reading COVID-19 Requires PR Professionals to Find a New Way to Work with Reporters

Communication at the workplace: a global future challenge

Recently I saw an article in a tabloid paper saying people spend 25 years of their life sleeping and 19 years at work. This means the second biggest identifiable span in our lives is spent either working, being at work or thinking about work. A daunting thought. If work consumes so much of our lives,… Continue reading Communication at the workplace: a global future challenge

What is Public Relations?

Even though I’ve worked in this field for more than 30 years, family members and friends still ask me, “What IS public relations?” And with good reason. It’s not an easy industry to define. Webster’s says: “public relations is the business of inducing the public to have understanding for and goodwill toward a person, firm,… Continue reading What is Public Relations?

Five PR trends that will shape 2020

There are supposedly as many trends to watch as experts you ask. There are about 1,000 PR professionals working at member agencies in PRGN. For your convenience, here we present only the five most important trends that will shape the year 2020. 1. Placing results of PR activities into a purchasing funnel PR experts will… Continue reading Five PR trends that will shape 2020

How PR can shape the mental health conversation

Despite the fact that mental health disorders are rising in prevalence around the world and will cost the global economy 16 trillion by 2030, mental and behavioral health services are frequently stigmatized. In stark contrast, Millennials ranked mental health issues as their number one concern in this year’s annual health report by Blue Cross Blue… Continue reading How PR can shape the mental health conversation

Making Real Estate Economics Matter to Millions of Californians

The University of Southern California Lusk Center for Real Estate comprises many of the world’s foremost real estate economists and educators. Its mission is to advance real estate knowledge, inform business practice, and address timely issues that affect the real estate industry, the urban economy, and public policy. Among the center’s frequent research offerings is… Continue reading Making Real Estate Economics Matter to Millions of Californians

Creating A Powerhouse Brand: Expanding Through Acquisitions

A national commercial real estate firm with regional expertise, Lee & Associates embarked on an ambitious expansion plan. The business strategy focused on targeting local, smaller shops with strong industry leaders already in place, and melding the operation into the much larger platform at Lee. THE CHALLENGE The company turned to THO to develop, create… Continue reading Creating A Powerhouse Brand: Expanding Through Acquisitions

Are you using the best management tools to communicate?

All too often, we stick with tried and true methods as we track projects and communicate with our clients. However, a number of alternatives are now being used – all with increased efficiency and effectiveness, depending on what you’re trying to achieve and with whom you need to communicate. Each of these new tools offers… Continue reading Are you using the best management tools to communicate?

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