In this article, we will explore ways in which public relations can be used to support Ukraine. Hopefully, with the help of these tactics, we can start to bring about change. Create Awareness If your business is looking for ways to help create awareness for Ukraine, here are some tips that can help you achieve… Continue reading How Public Relations Can Globally Influence Support for Ukraine
The Connection Between PR And Digital Marketing Digital PR is an online marketing tactic used by businesses and marketers to increase a brand’s online presence. This strategy is used to: Digital PR strategy is therefore a combination of digital marketing and public relations. Digital marketing involves the use of online technology to promote brands and… Continue reading Why Your PR Strategy Needs Digital Marketing
3 Best PR Strategies To Promote Your Luxury Spa Reward Loyal Customers It may sound simple, but by rewarding both new and old customers, you can incentivize them to return more regularly to your day spa. If you are looking for a way to show your customers that you value their support, then now would… Continue reading How To Promote Your Luxury Day Spa With Public Relations
We’ve outlined PR strategy tips and tricks below that can help to elevate your beauty and skincare brand to the next level. 3 Effective PR Strategies For Beauty And Skincare Brands Invest In a Well-Crafted SEO Strategy Today’s typical customer wants products to be accessible and readily available. The beauty and skincare industry is no… Continue reading Does Your Beauty And Skincare PR Strategy Need A Makeover?
3 Key PR Tactics For Food And Restaurant Brands Allow Customers to Experience Your Brand People rarely stay spectators if they see something fun they really want to participate in. Why not grab this golden opportunity to transform your food brand into the next experiential treat? After all, foodies are all about enjoying and truly… Continue reading Public Relations For Restaurant and Food Brands
THO supported the company’s facilities through an integrated PR campaign focused on: THO OUTREACH The Hoyt Organization’s outreach efforts helped produce over 142 million impressions and the equivalent of 63 pages of editorial content promoting the brand and its partner facilities. These have resulted in an editorial value equal to $1,604,952 . CAMPAIGN RESULTS The following metrics offer… Continue reading Raising the awareness of a mental health and addiction treatment center in Southern California
Positioning a collegiate real estate research center as the premier voice in its industry. Overview While multifamily markets inch toward normalcy with modest rent increases in urban areas, suburban rents will continue to increase at high rates as vacancies remain scarce. The 2021 University of Southern California Casden Economics Forecast projects triple-digit dollar rent increases over the next two years for apartment dwellers in each of the region’s five markets with the highest rates of increase occurring… Continue reading Establishing Client as Industry’s Voice
3 Ways Public Relations Can Benefit Your Plastic Surgery Practice PR Can Help To Boost Your Website’s Google Ranking In today’s digital age, you have to ensure that your online content is discoverable on search engines. How exactly does one do that? The answer lies in investing in your website’s search engine optimization (SEO). There… Continue reading Public Relations and Marketing For Plastic Surgery Practices
4 Public Relations Tips and Strategies For The Banking Industry Invest in Social Media Social media is a wonderful marketing tool that can foster direct communication between your brand and your customers. In other words, it effectively opens the door for quick and honest feedback and gives your company a chance to immediately address any… Continue reading Public Relations Tips and Strategies For The Banking Industry
Four Media Relations Strategies For Law Firms 1. Reach Out To Media Publications No matter what area of law you specialize in, it is essential to proactively reach out to various media houses. Bloggers and journalists from esteemed publications can portray you as a thought leader in your respective field. They will also be able… Continue reading Media Relations Strategies For Law Firms
The ESG movement will continue to grow. Companies that embrace ESG (environmental, social and corporate governance) policies and dedicate their corporate culture to supporting these environmental and social measures will set the stage for good stewardship of not only their own company but the world at large. I believe a company’s ESG score will become a… Continue reading Public Relations In 2022: What Will The Future Bring?
Competition within the industry is getting steeper and patients are demanding faster response times when it comes to sharing critical medical information. Luckily, healthcare social media can help providers to stay on top of their tasks. Whether your practice prefers Facebook, LinkedIn, Twitter, or Instagram, social media can give you ample opportunity to educate, inform,… Continue reading Social Media Strategies for Healthcare Providers in 2025
Below, we explore what public opinion is and how having the right attitude can influence how your customers engage with and perceive your brand. Public Opinion and Brand Perception Public opinion can be defined as the view of a sum of individuals on a specific issue. Public opinions regarding a particular business can be formed… Continue reading Persuade Public Opinion With The Right Attitude
Below, we outline the most important things you need to know about your tech startup’s relationship with the public. 5 Things To Know About PR As A Tech Startup Company These tips should help you navigate how to choose a PR strategy for your company. Start Small Remember: you are a business, not a celebrity.… Continue reading What You Need to Know About PR as a Tech Startup Company
To shine a brighter light on this topic, here’s a list of seven things everyone should know about PR. 7 Important Things You Should Know About PR PR And Advertising Are Not The Same Thing People often contact PR agencies with the idea that PR professionals can meet all their advertising needs. Although there are… Continue reading 7 Things Everyone Should Know About PR Professionals
Everyone has questions when they are launching a new campaign. Finding the right agency is the first step to making the process successful. Here are some of the frequently asked questions that will help you find the right match.
We manage a wide range of projects—from one-off campaigns, such as product launches or crisis communications, to comprehensive, long-term partnerships that help build your brand. For more details on our services, please visit our Services page.
While we successfully deliver both, our strength lies in forging long-term, strategic relationships. This approach allows us to develop deep insights into your business, ensuring sustained brand growth. Learn more about our strategic approach on our Public Relations and Media Relations page.
To achieve impactful results, our campaigns generally start in the $10K per month range and scale up from there depending on the various components that are selected for the campaign. This budget enables us to allocate the necessary resources for a comprehensive, strategic approach. If your budget is different, we encourage you to reach out so we can explore the best options for your needs.
We understand that every business is unique. If your current budget falls below our typical range, we’re happy to discuss creative, phased solutions or smaller-scale projects that can help you achieve your goals while paving the way for future growth.
We work best with organizations that are committed to building a strong, lasting brand presence through proactive PR strategies. If you’re looking for strategic, long-term growth and are ready to invest in a comprehensive approach, we’re likely a great match. You might also find our Case Studies useful to see how we’ve helped similar clients.
Once you provide your details—such as your PR needs, budget range, and any specific questions—we review your inquiry and reach out to schedule a consultation. This conversation helps us determine the best way to support your objectives, whether it’s a single campaign or an ongoing partnership. In the meantime, feel free to explore our Blog for insights on industry trends and best practices.
A strategic public relations & integrated communications agency, THO as been offering strategic insight to clients across the nation for more than 25 years.
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